Privacy Policy

1. Introduction, Scope of Application, and Commitment

This Privacy Policy is issued by Vivid ink LLC and applies to the data processing activities of the Rokiprint brand. Rokiprint is an online store specializing in Print-on-Demand (POD) T-shirt products with pre-designed templates, primarily serving the market in the United States. This policy describes in detail how we collect, use, disclose, and protect your personal information when you interact with the Brand's Website and services. We are committed to strictly protecting your privacy and complying with all relevant US legal regulations. By accessing the Rokiprint website, you confirm that you have read, understood, and agreed to the data processing rules set forth in this entire policy.

2. Details of the Types of Information We Collect

Our information collection is carried out to facilitate the production of customized products from available designs and ensure a seamless shopping experience.

First is Personal Information Provided by Customers during transactions and account creation. This includes personally identifiable data such as full name, email address, contact phone number, and specific addresses used for billing and shipping. For financial transactions, we record details of the purchased products and the total amount. It is important to note that Rokiprint does not directly store your full credit card information. Payment processing is securely handled through PCI-DSS certified third-party payment gateways, and we only use tokens to confirm the success of the transaction.

Second is Production Technical Data, which is a core aspect of the pre-designed POD model. When you place an order, we collect the technical specifications you select, including: the selected Design ID, Shirt Color Code, Shirt Size, and desired Print Location (if applicable). This data is collected solely to convert into a print-file for production and ensure that the product is printed and finished exactly according to your individual options.

Third is Automatically and Technically Collected Information recorded when you browse the website. This information includes your IP address, browser type, operating system, and pages viewed. This collection is done through Cookies and user behavior analysis services, helping us analyze interaction metrics, visit frequency, and how you interact with elements on the website to diagnose technical errors and optimize overall performance.

3. How We Use Personal Information

The purpose of using your information is always clearly defined and transparent, serving both contractual obligations and the legitimate interests of Rokiprint.

The primary purpose is Fulfilling and Managing Custom Orders. This includes using contact information and addresses to process payments, and transferring the Production Technical Data (Design ID, Color Code, Size) along with shipping address information to trusted POD production units and shipping carriers. This is mandatory for Rokiprint to complete the production and delivery of the customized T-shirt product you ordered. We also use your email address to send essential transaction notifications such as order confirmation, shipping confirmation, and tracking numbers.

In addition, we use data for Legitimate Interests and Brand Development. This involves aggregated analysis of transaction and browsing behavior data to improve the website, identify product trends, and personalize the user experience, such as suggesting similar T-shirt designs or products. This data is also analyzed to detect and prevent fraudulent activities, protect website security, and comply with legal obligations and tax reporting related to Vivid ink LLC's business activities in the United States.

4. Information Protection Measures (Data Security)

Rokiprint is committed to protecting your personal data through strict security measures designed to guard against unauthorized access, use, or disclosure. Technically, all sensitive data transmitted between your browser and the website is protected by the SSL/TLS (Secure Socket Layer/Transport Layer Security) encryption protocol. Stored data, especially user passwords, is encrypted.

Organizationally, access to customers' personal data is strictly limited on a "need-to-know" basis, only to employees responsible for order fulfillment, technical support, or financial management. Your production technical specifications are stored in a secure server environment, separated from the public database, and are only shared with production partners through secure channels clearly stipulated in separate privacy contracts. You should be aware that no data transmission system is completely risk-free; while we cannot guarantee absolute security, we continuously evaluate and enhance our data protection measures.

5. Cookies and Google Analytics

We use Cookies and third-party analytical services to enhance your experience, analyze performance, and optimize marketing campaigns.

We use Cookies (small data files stored on your device) to store information about your session. For example, Essential Cookies help maintain the shopping cart status or remember your display preferences, which are mandatory for the website's basic functionality. Additionally, we use performance and advertising Cookies to track interactions and deliver relevant advertising content. You have the right to control Cookie acceptance through your browser settings, but please note that refusing essential Cookies may affect the ability to use the website's full functionality.

Rokiprint uses Google Analytics, a web analysis service provided by Google LLC, to analyze your website usage behavior. Information generated by the Cookie about your use of the Website (e.g., pages visited, time spent) is usually transferred to a Google server. However, we have activated the IP anonymization (anonymizeIp) feature on our website. This means that, in principle, your IP address will be shortened by Google before being transferred and processed, ruling out the possibility of directly linking personal data to you. Google will use this information on our behalf to compile reports on website activity, helping us improve the website and make it more appealing to users. You can prevent this data collection and processing by downloading and installing the Google Analytics Opt-out Browser Add-on.

6. Sharing of Personal Information and Third Parties

We affirm that Rokiprint does not sell your personal information to third parties for monetary benefit. Data sharing only occurs when necessary to operate our business model and comply with the law.

We share data with essential Operational Partners. This includes sharing identifying information, addresses, and Production Technical Data with POD service providers (printers) and shipping carriers (e.g., USPS, FedEx) so they can manufacture and deliver the product.
Furthermore, we share data with Payment Service Providers to securely process financial transactions.
We also share data with Analytics Service Providers (like Google) for performance analysis, but the shared data is typically aggregated or anonymized.
Finally, we will disclose personal information when Required by Law (e.g., responding to a court order) or to protect the legitimate interests of Rokiprint and Vivid ink LLC.

7. Detailed Customer Rights

You have full control over your personal information, and we are committed to respecting these rights. You can exercise the following rights by submitting a detailed request to our support email:

Right to Access and Rectification: You have the right to request confirmation of the personal data we hold about you and request a copy of that data. You also have the right to request us to correct any incomplete or inaccurate information we hold. We will process this request within a reasonable timeframe as legally mandated.
Right to Erasure (Right to be Forgotten): You have the right to request us to delete your personal data from our systems. we will comply with this request; however, you should understand that we may retain some information (e.g., transaction records) if it is necessary to comply with the legal, tax, and auditing obligations of Vivid ink LLC in the United States, or to resolve pending disputes.
Right to Opt-Out of Marketing: You have the right to refuse to receive marketing or promotional information at any time by clicking the "Unsubscribe" link provided at the bottom of every marketing email or by changing your preferences in your account settings. You also have the right to refuse non-essential Cookies as described in Section 5.

8. Contact Information

All inquiries, questions, requests to exercise rights, or complaints related to this Privacy Policy must be submitted to:

Email: [email protected]
Address: 1942 Broadway St. STE 314C, Boulder, CO 80302, USA
Business Hours: Monday–Friday, 9:00 AM–5:00 PM (MT)